Search Engine Optimisation

It is reported that over 80% of web users utilise search engines to find information, products and services.

At the same time there are over 8 billion web pages in existence. How can you be found?

Website Registration

If your website is not registered in the major search engines, Internet users will only find your site if they know the company's web address. This limits your website traffic to users who already know about your company or brand. In order to reach potential customers who do not yet know about your company, it is imperative that at the very least your website is registered with the major search engines. These include Google, Yahoo! and MSN.

Search Engine Optimisation

Once you are registered with the search engines, the next step is to try and improve your rankings within them for search terms related to your business, products or services. When search engine users perform a search it is rare they check past the first twenty hits. Therefore it is lucrative for your company to appear in the top rankings for keywords that best describe your business.

EKAM Solutions can help you increase your search engine rankings by tweaking your website in the areas that search engines place importance on when ranking pages. This includes working on page content, page titles, keyword frequency, linking and graphic text.

NOTE:

Don't be fooled by companies guaranteeing high rankings in search engines using search engine optimisation. No one can guarantee that your site will appear as a top listing for your chosen keyword.

We at EKAM Solutions Ltd will try and get you the highest listing possible by making your site more search engine friendly but the search engines are independent databases and nobody has control over how they rank sites.

If you only want a basic web presence, we recommend you get listed in a directory under a suitable category because you have a higher chance of being found by potential customers. EKAM Solutions Ltd also offer this service so please contact us for further information without any obligation.